000 | 01656cam a2200289 i 4500 | ||
---|---|---|---|
005 | 20250505105622.0 | ||
020 |
_a9780198859833 _cTZS 223,194/= |
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020 | _a019885983X | ||
040 |
_aMUL _beng. _eAACR 2 rev ed. |
||
082 | _a658.4012 HEN | ||
100 | 1 | _aHenry, Anthony, | |
245 | 1 | 0 |
_aUnderstanding strategic management / _cAnthony E. Henry. |
250 | _a4th ed. | ||
260 |
_aOxford : _bUniversity Press, _cc 2021 |
||
300 |
_axix, 387 p. : _c25 cm. |
||
504 |
_aIncludes index _b371 - 387. |
||
505 | _apt. 1. What is Strategy? What is Strategy? pt. 2. Strategic Analysis. Evaluating the Macro-environment Industry Analysis The Organization: Value-Creating Activities The Internal Environment: A Resource-Based View of Strategy pt. 3. Strategy Formulation. Business Strategy Corporate Strategy International Strategy pt. 4. Strategy Implementation. Organizational Structures and Strategic Change Strategic Leadership Corporate Governance and Corporate Social Responsibility | ||
520 | _aUnderstanding Strategic Management' is the ideal introduction to strategy for students who require a concise, informative and practical approach. The book's four-part structure defines the concept of strategy, before using the overarching strategic framework of analysis, formulation, and implementation to show how strategy can be used to develop a sustainable competitive advantage in business. | ||
546 | _aeng. | ||
650 | 0 | _aStrategic planning. | |
650 | 0 | _aManagement. | |
650 | 0 | _aStrategic formulation | |
650 | 0 | _a Business and Management | |
650 | 0 | _aStrategic analysis | |
650 | 0 | _aStrategic planning | |
942 | _cBK | ||
999 |
_c10826 _d10826 |