000 01656cam a2200289 i 4500
005 20250505105622.0
020 _a9780198859833
_cTZS 223,194/=
020 _a019885983X
040 _aMUL
_beng.
_eAACR 2 rev ed.
082 _a658.4012 HEN
100 1 _aHenry, Anthony,
245 1 0 _aUnderstanding strategic management /
_cAnthony E. Henry.
250 _a4th ed.
260 _aOxford :
_bUniversity Press,
_cc 2021
300 _axix, 387 p. :
_c25 cm.
504 _aIncludes index
_b371 - 387.
505 _apt. 1. What is Strategy? What is Strategy? pt. 2. Strategic Analysis. Evaluating the Macro-environment Industry Analysis The Organization: Value-Creating Activities The Internal Environment: A Resource-Based View of Strategy pt. 3. Strategy Formulation. Business Strategy Corporate Strategy International Strategy pt. 4. Strategy Implementation. Organizational Structures and Strategic Change Strategic Leadership Corporate Governance and Corporate Social Responsibility
520 _aUnderstanding Strategic Management' is the ideal introduction to strategy for students who require a concise, informative and practical approach. The book's four-part structure defines the concept of strategy, before using the overarching strategic framework of analysis, formulation, and implementation to show how strategy can be used to develop a sustainable competitive advantage in business.
546 _aeng.
650 0 _aStrategic planning.
650 0 _aManagement.
650 0 _aStrategic formulation
650 0 _a Business and Management
650 0 _aStrategic analysis
650 0 _aStrategic planning
942 _cBK
999 _c10826
_d10826