000 03384nam a2200253 4500
005 20250625121400.0
020 _a 9780071067867
_cTZS 36,309/=
020 _a0071067868
040 _aMU – DCCL
_beng.
_eAACR 2nd rev. ed.
082 _a330.1 GUP
100 _aGupta, G. S.
245 _aManagerial economics /
_cG. S. Gupta
250 _a2nd ed.
260 _aNew Delhi :
_bTata McGraw-Hill Education Private Limited,
_c2011.
300 _aviii, 260 p. :
_bill. ;
_c23 cm.
504 _aIncludes index.
505 _a1. Introduction What is Economics? Economics vs. Managerial Economics Objectives & Constraints of the Firm Decision-Making Process & Basic Principles sultanchandandsons.com +5 books.google.com.pe +5 books.google.com +5 bookscape.com +3 intlibrary.ir +3 sultanchandandsons.com +3 2. Demand & Revenue Analysis Definition & Types of Demand Determinants & Functions Elasticities & Demand–Revenue Relationships sultanchandandsons.com +5 intlibrary.ir +5 scribd.com +5 3. Theory of Consumer Behaviour (new chapter) Preferences, Budget Constraints, Indifference Curves, Consumer Choice scribd.com +1 intlibrary.ir +1 4. Demand Estimation, Analysis & Forecasting Statistical Estimation of Demand Functions Analysis & Forecasting Techniques abebooks.com +13 intlibrary.ir +13 scribd.com +13 5. Production Analysis & Input Demand Production Function (Short-Run & Long-Run) Input Demand & Factor Substitution himpub.com +10 intlibrary.ir +10 scribd.com +10 6. Cost & Supply Analysis Cost Concepts & Functions Short-Run vs. Long-Run Costs Supply Function intlibrary.ir +1 scribd.com +1 7. Preliminaries on Price & Output Determination Price Concepts & Determinants Profit Maximization & Break-Even Analysis Pricing Objectives & Market Structure Fundamentals intlibrary.ir +1 scribd.com +1 abebooks.com +1 sultanchandandsons.com +1 8. Price–Output Determination I Pricing under Perfect Competition, Monopoly, Monopolistic Competition Pricing in Multi-Plant/Multiproduct Firms Concept of Contestable Markets weblibnet.blacal.org +7 intlibrary.ir +7 scribd.com +7 9. Price–Output Determination II Oligopoly Models Explicit & Tacit Collusion Game Theory & Price Rigidity intlibrary.ir +1 scribd.com +1 10. Price–Output Determination III Market Power Measures, Price Discrimination (Segmented, Inter-temporal) Peak-Load, Block, Two-Part Pricing, Commodity Bundling Transfer Pricing, Pricing with Asymmetric Information, Externalities, Risk & Uncertainty sultanchandandsons.com +2 intlibrary.ir +2 scribd.com +2 11. Investment Analysis Time Value of Money Cash Flows & Investment Worth Capital Budgeting Techniques
520 _aThis well-structured textbook walks readers through the full managerial economics toolkit—from demand forecasting and cost theory to pricing strategies, investment analysis, and macroeconomic considerations. With the inclusion of fresh chapters on project finance and macroeconomics, it aims to thoroughly prepare both students and practitioners for real-world decision-making backed by economic principles.
546 _aeng.
650 _aManagerial economics
650 _aProduction (Economic theory)
650 _aRevenue
942 _cBK
999 _c11031
_d11031