000			01514nam a2200253 4500
005			20250711112405.0
020			_a 9781071808078 _c336,960/=
020			_a1071808079
040			_aMUL _beng. _eAACR2
082			_a658.421 NEC
100			_aNeck, Heidi M.
245			_a Entrepreneurship : the practice and mindset/ _cHeidi M. Neck ,Christopher P. Neck and Emma L. Murray
250			_a2nd.ed.
260			_aLos Angeles, Califonia : _bSAGE., _cc2021
300			_axliii, 466 p.: _bill.(some col.) _c28cm
504			_aIncludes index
505			_aPart I: Entrepreneurship is a life skill. Practicing entrepreneurship Activating an entrepreneurial mindset Part II: Creating and developing opportunities. Creating and recognizing new opportunities Using design thinking Building business models Developing your customers Testing and experimenting with new ideas Developing networks and building teams Part III: Evaluating and acting on opportunities. Creating revenue models Planning for entrepreneurs Anticipating failure Part IV: Supporting new opportunities Bootstrapping and crowdfunding for resources Financing for startups Supplement A: Financial statements and projections for startups Navigating legal and IP issues Engaging customers through marketing Supplement B. The pitch deck. Supporting social entrepreneurship
546			_aeng.
650			_aEntrepreneurship
650			_aSmall Business
700			_aNeck, Christopher P.
700			_aMurray, Emma L.
942			_cBK
999			_c11075 _d11075