| 000 | 00775nam a2200265 4500 | ||
|---|---|---|---|
| 005 | 20250926080802.0 | ||
| 020 |
_a 9788131717431 _cTZS 19,416/= |
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| 040 |
_aMUL _beng. _eAACR2 |
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| 082 | _a658.84 MAR | ||
| 245 |
_aMarketing channels _c/ Anne T. Coughlan ... [et all] |
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| 250 | _a7th ed. | ||
| 260 |
_aNew Delhi: _bPearson, _cc 2011. |
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| 300 |
_axx, 564 p. : _bill. ; _c25cm. |
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| 504 | _aIncludes references and index p. 541 - 562 | ||
| 546 | _aeng. | ||
| 650 | _aMarketing | ||
| 650 | _aDemand and supply | ||
| 650 | _aMarketing channel design | ||
| 700 |
_aCOUGHLAN, A.T. _c(Author) |
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| 700 |
_aANDERSON, E. _c(Author) |
||
| 700 |
_aSTERN, L.W. _c(Author) |
||
| 700 |
_aEL-ANSARY, A.I. _c(Author) |
||
| 700 |
_aNATARAJAN, R. C. _c(Author) |
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| 942 | _cBK | ||
| 999 |
_c11212 _d11212 |
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