000 01111pam a2200253 a 4500
005 20250926101954.0
020 _a9780273710172
_cTZS 28,000/=
040 _aMCCL
_beng.
_eAACR 2nd rev. ed.
082 0 0 _a658.4012 JOH
100 1 _aJohnson, Gerry.
245 1 0 _aExploring corporate strategy /
_cGerry Johnson, Kevan Scholes and Richard Whittington
250 _a7th ed.
260 _aHarlow:
_bPearson Education,
_cc2006.
300 _axxxv, 635 p. :
_bill. ;
_c27 cm.
504 _aIncludes bibliographical references and indexes.
520 _aIntroduce your students to the latest concepts in strategic thinking with this industry-leading text. Exploring Strategy tackles the biggest issues surrounding the operation, growth, and innovation of organisations. With longer case studies included in the Text & Cases edition your students will gain deeper insight into the manager-way of thinking
546 _aeng.
650 0 _aBusiness planning
650 0 _aStrategic management
650 0 _aStrategic planning.
700 1 _aScholes, Kevan.
700 1 _aWhittington, Richard.
942 _cBK
999 _c11231
_d11231