| 000 | 00803nam a2200229 4500 | ||
|---|---|---|---|
| 005 | 20250930134757.0 | ||
| 020 |
_a0273707523 _cTZS 35,000/= |
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| 040 |
_aMCCL. _beng. _eAACR 2nd .rev.ed |
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| 082 | _a658.05 CHA | ||
| 100 | _a Chaffey, Dave | ||
| 245 |
_aE-business and e-commerce management : _b strategy, implementation, and practice _c/ Dave Chaffey |
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| 250 | _a3nd ed. | ||
| 260 |
_aHarlow: _bPrentice-Hall, _cc2004. |
||
| 300 |
_a xxvi, 588p. : _bill. ; _c 27 cm |
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| 504 | _aIncludes references and index | ||
| 520 | _aThis volume covers business models, theoretical tools and international aspects of e-business and e-commerce. | ||
| 650 | _aElectronic commerce | ||
| 650 | _aBusiness enterprises--Computer networks | ||
| 650 | _aE-Marketing | ||
| 700 | _aDave chaffey | ||
| 942 | _cBK | ||
| 999 |
_c11422 _d11422 |
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