000 01151nam a22002057a 4500
005 20251007101956.0
020 _a9780273706427
_cTZS 25,200/=
040 _aMCCL
_beng.
_eAACR 2nd rev. ed.
082 _a338.04 WIC
100 _aWickham, Philip A.
245 _aStrategic entrepreneurship/
_cPhilip A. Wickham
250 _a4th ed.
260 _aNew York:
_bPrentice Hall,
_cc2006.
300 _axxxiv,613p.:
_bcol., ill.;
_c25 cm.
520 _aThe text offers an up-to-date, accessible and rigorous examination of a strategic approach to entrepreneurial management and emphasises its distinction from small business management. The textintegrates both conceptual and practical ideas from a broad grounding within wider economic, psychological and other social science disciplines. The book is written in a clear style, with coherent and logical organisation of themes, and effective visualisation of key ideas to facilitate students#x92; learning and lecturers#x92; course planning & delivery. It providescomprehensive coverage of the fast-growing fi
546 _aeng.
650 _aEntrepreneurship
700 _aWickham, P.A.
942 _cBK
999 _c12198
_d12198