| 000 | 00695pam a2200217 a 4500 | ||
|---|---|---|---|
| 005 | 20251010100626.0 | ||
| 020 |
_a9788120309616 _cTZS 61,264/= |
||
| 040 |
_aMCCL _beng. _eAACR 2nd rev. ed. |
||
| 082 | 0 | 0 | _a658.83 TUL |
| 100 | 1 | _aTull, Donald S. | |
| 245 | 1 | 0 |
_aMarketing research : _bmeasurement & method : a text with cases / _cDonald S. Tull and Del I. Hawkins. |
| 250 | _a6th ed. | ||
| 260 |
_aNew Delhi : _bPrentice-Hall, _cc1993. |
||
| 300 |
_axviii, 863p.[various pagings] : _bill.; _c24cm. |
||
| 504 | _aInclude bibliographical references and indexes | ||
| 546 | _aeng. | ||
| 650 | 0 | _aMarketing research | |
| 650 | 0 | _aMarketing techniques | |
| 700 | 1 | _aHawkins, Del I. | |
| 942 | _cBK | ||
| 999 |
_c12447 _d12447 |
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