| 000 | 00860cam a22002414a 4500 | ||
|---|---|---|---|
| 005 | 20260418153656.0 | ||
| 020 |
_a0072553472 _cTZS 10,000/= |
||
| 020 | _a9780072553475 | ||
| 040 |
_aMCCL _beng. _eAACR 2nd rev. ed. |
||
| 082 | 0 | 0 | _a368.142 RAY |
| 100 | 1 | _aRayport, Jeffrey F. | |
| 245 | 1 | 0 |
_aIntroduction to e-commerce / _cJeffrey F. Rayport, Bernard J. Jaworski. |
| 250 | _a2nd ed. | ||
| 260 |
_aBoston : _bMcGraw-Hill Irwin MarketspaceU, _cc2004. |
||
| 300 |
_axxvii, 516 p. : _bill. ; _c27 cm. |
||
| 440 | 0 | _aMcGraw-Hill/Irwin series in marketing | |
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 | _aElectronic commerce. | |
| 700 | 1 | _aJaworski, Bernard J. | |
| 856 | 4 | 2 | _uhttp://www.loc.gov/catdir/enhancements/fy0702/2003044184-d.html |
| 856 | 4 | 1 | _uhttp://www.loc.gov/catdir/enhancements/fy0702/2003044184-t.html |
| 942 | _cBK | ||
| 999 |
_c12699 _d12699 |
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