| 000 | 00674cam a2200229 a 4500 | ||
|---|---|---|---|
| 005 | 20260622080433.0 | ||
| 020 |
_a9780073380957 _cTZS 10,000/= |
||
| 040 |
_aMCCL _beng. _eAACR 2nd rev. ed. |
||
| 082 | 0 | 0 | _a658.8 GRE |
| 100 | 1 | _aGrewal, Dhruv. | |
| 245 | 1 | 0 |
_aMarketing/ _cDhruv Grewal and Michael Levy. |
| 250 | _a2nd ed. | ||
| 260 |
_aBoston : _bMcGraw-Hill Irwin, _cc2010. |
||
| 300 |
_axxxv, 683 p. : _bill. (chiefly col.) ; _c29cm. |
||
| 504 | _aIncludes bibliographical references (p. 625-656) and indexes. | ||
| 546 | _aeng. | ||
| 650 | 0 | _aMarketing. | |
| 650 | 0 | _aMarketing research | |
| 650 | 0 | _aBusiness marketing | |
| 700 | 1 | _aLevy, Michael | |
| 942 | _cBK | ||
| 999 |
_c12759 _d12759 |
||