000 00666nam a22002057a 4500
005 20260806052210.0
020 _a13 978 0 07 111633 6
_cTsh.69,000/=
020 _a10 0 07 111633 8
040 _aTegeta- DCC Library
_bEnglish
_eAACR2
082 _a658.8 PER
100 _aPerreault, William D.
245 _aEssentials of marketing
_b: a global- managerial approach
_c/ William D. Perreault, E. Jerome McCarthy
250 _a10th ed.
260 _aBoston:
_bMcGraw- Hill,
_cc2006.
300 _axl, 638p. :
_bills. (some col.).
_c28cm.
_eIncludes C.D.
504 _aIncludes index
650 _aMarketing Management
700 _aMcCarthy, E. Jerome
942 _cBK
999 _c13314
_d13314