000 | 01316nam a2200229 4500 | ||
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020 |
_a9788120332348 _cTZS 10,289.55 |
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040 |
_aMUL _beng. _eAACR |
||
082 | _a658.4012 HUN | ||
100 | _aHunger David J. | ||
245 |
_aEssentials of strategic management _c/ J. David Hunger, Thomas L. Wheelen |
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250 | _a4th ed. | ||
260 |
_aUpper Saddle River : _b Pearson Prentice Hall, _cc2007. |
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300 |
_axi, 192 p. : _b ill. ; _c24 cm. |
||
504 | _aIncludes index. | ||
505 | _aBasic concepts of strategic management Corporate governance and social responsibility Environmental scanning and industry analysis Internal scanning : organizational analysis Strategy formulation : situation analysis and business strategy Strategy formulation : corporate strategy Strategy formulation : functional strategy and strategic choice Strategy implemenation: organizing for action Strategy implemenation : staffing and leading Evaluation and control Suggestions for case analysis | ||
520 | _aFor undergraduate and graduate level strategic management courses. Hunger/Wheelen is a concise book that covers the most important concepts and techniques in strategic management. | ||
546 | _aeng. | ||
650 | _aStrategic planning | ||
650 | _aCase method | ||
700 |
_aWheelen Thomas L. _b(author) |
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942 | _cBK | ||
999 |
_c5181 _d5181 |