| 000 | 00529nam a2200181 4500 | ||
|---|---|---|---|
| 020 |
_a8185386161 _cTZS 811.66 |
||
| 040 |
_aMUL _beng. _eAACR |
||
| 082 | _a658.83 BOY | ||
| 100 | _aBoyd Harper W. | ||
| 245 |
_aMarketing research : _btext and cases _c/ Harper W. Boyd, Ralph Westfall, Stanley F. Stasch |
||
| 250 | _a7th ed. | ||
| 260 |
_aHomewood ill : _bRichard D. Irwin, inc., _c2002. |
||
| 300 |
_axv, 815 p. : _bill. ; _c24 cm. |
||
| 504 | _aIncludes index. | ||
| 546 | _aeng. | ||
| 650 | _aMarketing research | ||
| 942 | _cBK | ||
| 999 |
_c6107 _d6107 |
||