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Marketing research : an applied orientation/

Malhotra, Naresh K.

Marketing research : an applied orientation/ Naresh K. Malhotra and Satyabhusan Dash - 7th.ed. rev. - Pradesh : Pearson., c2019 - xxxiii,955p.; ill.: 27cm.

Includes index

eng.

ISBN: 9789353433291 TZs.40,555/=

Subjects--Topical Terms:
Research Design
Marketing Research
Marketing

Dewey Class. No.: 658.83 MAL

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