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Marketing/

Grewal, Dhruv.

Marketing/ Dhruv Grewal and Michael Levy. - 2nd ed. - Boston : McGraw-Hill Irwin, c2010. - xxxv, 683 p. : ill. (chiefly col.) ; 29cm.

Includes bibliographical references (p. 625-656) and indexes.

eng.

ISBN: 9780073380957 TZS 10,000/=

Subjects--Topical Terms:
Marketing.
Marketing research
Business marketing

Dewey Class. No.: 658.8 GRE

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