The effortless experience : (Record no. 10929)

MARC details
000 -LEADER
fixed length control field 00934nam a2200217 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 9780241003305
Terms of availability 41,744/=
040 ## - CATALOGING SOURCE
Original cataloging agency MUL
Language of cataloging eng.
Description conventions AACR
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.812 DIX
100 ## - MAIN ENTRY--AUTHOR NAME
Personal name DIXON, M.
245 ## - TITLE STATEMENT
Title The effortless experience :
Sub Title conquering the new battleground for customer loyalty
Statement of responsibility, etc / Matthew Dixon, Nick Toman and Rick Delisi
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication New York :
Name of publisher Portfolio,
Year of publication c 2013
300 ## - PHYSICAL DESCRIPTION
Number of Pages xi,237p. :
Other physical details ill. ;
Dimensions 23 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes references and index
520 ## - SUMMARY, ETC.
Summary, etc Conventional Wisdom holds that to increase loyalty, companies must "delight" customers by exceeding service expectations. But no matter how exciting special deals may be, the "dazzle factor" does not solve customer problems.This book presents a breakthrough idea about how to win customer loyalty
546 ## - LANGUAGE NOTE
Language note eng.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Term Experience
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Term Customers
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Term Service expectations
942 ## - ADDED ENTRY ELEMENTS
Item type Book
Holdings
Withdrawn status Lost status Damaged status Not for loan Permanent Location Current Location Date acquired Source of acquisition Full call number Accession Number Copy number Price effective from Koha item type
        Mzumbe University Main Campus Library Mzumbe University Main Campus Library 22/01/2025 MAK Solution 658.812 DIX 0087350 1 27/05/2025 Book
        Mzumbe University Main Campus Library Mzumbe University Main Campus Library 22/01/2025 MAK Solution 658.812 DIX 0087351 2 27/05/2025 Book
        Mzumbe University Main Campus Library Mzumbe University Main Campus Library 22/01/2025 MAK Solution 658.812 DIX 0087352 3 27/05/2025 Book
        Mzumbe University Main Campus Library Mzumbe University Main Campus Library 22/01/2025 MAK Solution 658.812 DIX 0087353 4 27/05/2025 Book
        Mzumbe University Main Campus Library Mzumbe University Main Campus Library 22/01/2025 MAK Solution 658.812 DIX 0087354 5 27/05/2025 Book