Managerial economics : (Record no. 10974)
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000 -LEADER | |
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fixed length control field | 01758cam a2200229 a 4500 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
ISBN | 9781266233975 |
Terms of availability | TZS110697/= |
040 ## - CATALOGING SOURCE | |
Original cataloging agency | MUL |
Language of cataloging | eng. |
Description conventions | AACR |
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 330.1 THO |
100 ## - MAIN ENTRY--AUTHOR NAME | |
Personal name | THOMAS, C.R. |
245 00 - TITLE STATEMENT | |
Title | Managerial economics : |
Sub Title | foundations of business analysis and strategy / |
Statement of responsibility, etc | Christopher R. Thomas |
250 ## - Edition Statement | |
Edition statement | 14th ed. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication | New York : |
Name of publisher | McGraw-Hill, |
Year of publication | c2024. |
300 ## - PHYSICAL DESCRIPTION | |
Number of Pages | xxvi, 754p. : |
Other physical details | ill. (some col.) ; |
Dimensions | 25 cm. |
504 ## - BIBLIOGRAPHY, ETC. NOTE | |
Bibliography, etc | Includes index. |
505 ## - Formatted Contents | |
Formatted contents note | <br/>CHAPTER 1: Managers, Profits, and Markets CHAPTER 2: Demand, Supply, and Market Equilibrium CHAPTER 3: Marginal Analysis for Optimal Decisions CHAPTER 4: Basic Estimation Techniques CHAPTER 5: Theory of Consumer Behavior CHAPTER 6: Elasticity and Demand CHAPTER 7: Demand Estimation and Forecasting Online Appendix 1: Estimating and Forecasting Industry Demand for Price-Taking Firms CHAPTER 8: Production and Cost in the Short Run CHAPTER 9: Production and Cost in the Long Run CHAPTER 10: Production and Cost Estimation Online Appendix 2: Linear Programming CHAPTER 11: Managerial Decisions in Competitive Markets Online Appendix 3: Producer Surplus and Economic Rent CHAPTER 12: Managerial Decisions for Firms with Market Power CHAPTER 13: Strategic Decision Making in Oligopoly Markets CHAPTER 14: Advanced Pricing Techniques Online Appendix 4: Pricing Multiple Products Related in Production CHAPTER 15: Decisions under Risk and Uncertainty CHAPTER 16: Government Regulation of Business Web Chapter 1: The Investment Decision |
546 ## - LANGUAGE NOTE | |
Language note | eng. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical Term | Managerial economics. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical Term | Economics |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical Term | Consumer Behavior |
942 ## - ADDED ENTRY ELEMENTS | |
Item type | Book |
Withdrawn status | Lost status | Damaged status | Not for loan | Permanent Location | Current Location | Date acquired | Source of acquisition | Full call number | Accession Number | Copy number | Price effective from | Koha item type |
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Mzumbe University Main Campus Library | Mzumbe University Main Campus Library | 22/01/2025 | MAK Solution | 330.1 THO | 0087129 | 1 | 10/06/2025 | Book |