Business communication : (Record no. 10985)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01649nam a2200253 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 9780357129234 |
| Terms of availability | TZS1,305,018/= |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 9780357129234 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | MUL |
| Language of cataloging | eng. |
| Description conventions | AACR |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 651.7 GUF |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | GUFFEY, M.E |
| 245 ## - TITLE STATEMENT | |
| Title | Business communication : |
| Sub Title | process & product ; |
| Statement of responsibility, etc | / Mary Ellen Guffey (Author) and Dana Loewy (Author) |
| 250 ## - Edition Statement | |
| Edition statement | 10th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | Australia |
| Name of publisher | Cengage learning, |
| Year of publication | c 2022. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | xxi, 615p. : |
| Other physical details | col. ill. ; |
| Dimensions | 27 cm. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | Includes index |
| 505 ## - Formatted Contents | |
| Formatted contents note | <br/>UNIT I: COMMUNICATION FOUNDATIONS1. Business Communication in the Digital Age2. Professionalism: Team, Meeting, Listening, Nonverbal, and Etiquette Skills3. Intercultural CommunicationUNIT II: THE WRITING PROCESS4. Planning Business Messages5. Organizing and Writing Business Messages6. Revising Business MessagesUNIT III: WORKPLACE COMMUNICATION7. Electronic Messages and Digital Media8. Positive and Neutral Messages9. Negative Messages10. Persuasive and Sales MessagesUNIT IV: Reports, Proposals, and Presentations11. Report Writing Basics12. Informal Business Reports13. Proposals, Business Plans, and Formal Business Reports14. Business PresentationsUNIT V: EMPLOYMENT COMMUNICATION15. The Job Search, Résumés, and Cover Letters in the Digital Age16. Interviewing and Following UpAppendix A: Document FormatsAppendix B: Citation FormatsAppendix C: Correction Symbols and Proofreading MarksAppendix D: Grammar and Mechanics<br/> |
| 546 ## - LANGUAGE NOTE | |
| Language note | eng. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Business communication |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | English language |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Business writing |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | LOEWY, D. |
| 942 ## - ADDED ENTRY ELEMENTS | |
| Item type | Book |
| Withdrawn status | Lost status | Damaged status | Not for loan | Permanent Location | Current Location | Date acquired | Source of acquisition | Full call number | Accession Number | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Mzumbe University Main Campus Library | Mzumbe University Main Campus Library | 22/01/2025 | MAK Solution | 651.7 GUF | 0087347 | 1 | 10/06/2025 | Book | ||||
| Mzumbe University Main Campus Library | Mzumbe University Main Campus Library | 22/01/2025 | MAK Solution | 651.7 GUF | 0087348 | 2 | 10/06/2025 | Book | ||||
| Mzumbe University Main Campus Library | Mzumbe University Main Campus Library | 22/01/2025 | MAK Solution | 651.7 GUF | 0087349 | 3 | 10/06/2025 | Book |