Developing Business Strategies / (Record no. 13471)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00603nam a22002057a 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 0-471-18364-4 |
| Terms of availability | Tshs. 39,920/= |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | DCC library |
| Language of cataloging | eng |
| Description conventions | AACR |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.4012 |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | AAKER, David. A |
| 245 ## - TITLE STATEMENT | |
| Title | Developing Business Strategies / |
| Statement of responsibility, etc | by David A. Aaker |
| 250 ## - Edition Statement | |
| Edition statement | 5th ed.- |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | New Yourk: |
| Name of publisher | John Wiley & Sons, Inc, |
| Year of publication | 1998 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | xiv,330p. : |
| Other physical details | ill. ; |
| Dimensions | 30cm |
| 500 ## - GENERAL NOTE | |
| General note | Includes bibliograhic reference and index. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Strategic planning |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Marketing- management |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | AAKER, David. A |
| 942 ## - ADDED ENTRY ELEMENTS | |
| Item type | Book |
| Withdrawn status | Lost status | Damaged status | Not for loan | Permanent Location | Current Location | Date acquired | Source of acquisition | Full call number | Accession Number | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Mzumbe University Dar es Salaam Campus Library | Mzumbe University Dar es Salaam Campus Library | 01/05/2000 | M.2106/1243 | 658.4012 AAK | U0004606 | 1 | 13/08/2026 | Book |