Strategic entrepreneurship/ Philip A. Wickham

By:

Wickham, Philip A

Contributor(s):

Wickham, P.A

Material type: Text

TextPublication details: New York: Prentice Hall, c2006.Edition: 4th edDescription: xxxiv,613p.: col., ill.; 25 cmISBN:

9780273706427

Subject(s):

Entrepreneurship

DDC classification:

338.04 WIC

Summary: The text offers an up-to-date, accessible and rigorous examination of a strategic approach to entrepreneurial management and emphasises its distinction from small business management. The textintegrates both conceptual and practical ideas from a broad grounding within wider economic, psychological and other social science disciplines. The book is written in a clear style, with coherent and logical organisation of themes, and effective visualisation of key ideas to facilitate students#x92; learning and lecturers#x92; course planning & delivery. It providescomprehensive coverage of the fast-growing fi

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Holdings
Item type	Current library	Home library	Call number	Copy number	Status	Barcode
Book	Mzumbe University-Mbeya Campus Library	Mzumbe University-Mbeya Campus Library	338.04 WIC (Browse shelf(Opens below))	1	Available	000762
Book	Mzumbe University-Mbeya Campus Library	Mzumbe University-Mbeya Campus Library	338.04 WIC (Browse shelf(Opens below))	2	Available	000763

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The text offers an up-to-date, accessible and rigorous examination of a strategic approach to entrepreneurial management and emphasises its distinction from small business management. The textintegrates both conceptual and practical ideas from a broad grounding within wider economic, psychological and other social science disciplines. The book is written in a clear style, with coherent and logical organisation of themes, and effective visualisation of key ideas to facilitate students#x92; learning and lecturers#x92; course planning & delivery. It providescomprehensive coverage of the fast-growing fi

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