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Essentials of marketing : a global- managerial approach / William D. Perreault and E. Jerome McCarthy.

By: Contributor(s): Material type: TextTextPublication details: Boston : McGraw-Hill/Irwin, c2003.Edition: 9th edDescription: xxxvi, 624 p. : ill. ; 28cmISBN:
  • 072464208
Subject(s): DDC classification:
  • 658.8 PER
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Item type Current library Home library Call number Copy number Status Barcode
Book Mzumbe University-Mbeya Campus Library Mzumbe University-Mbeya Campus Library 658.8 PER (Browse shelf(Opens below)) 1 Available 005336
Book Mzumbe University-Mbeya Campus Library Mzumbe University-Mbeya Campus Library 658.8 PER (Browse shelf(Opens below)) 1 Available 005345
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Includes and index.

eng.

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