Strategic management : formulation, implementation and control John A. Pearce II, Richard B. Robinson Jr. , Amita Mital

By:

Pearce, John A. II

Contributor(s):

Material type: Text

TextPublication details: New Delhi. : McGraw-Hill, c2005.Edition: 10th edDescription: xxi, 592 p. : ill. ; 24 cmISBN:

9780070264380
0070264384

Subject(s):

DDC classification:

658.4012 PEA

Contents:

Part 1: Overview of strategic management Part 2: Strategy formulation Part 3: Strategy implementation Part 4: Cases

Summary: The book explains how organizations develop and implement strategies to achieve long-term goals and competitive success. It focuses on understanding the business environment, identifying organizational strengths and weaknesses, setting objectives, choosing appropriate strategies, and implementing and evaluating those strategies.

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Item type	Current library	Home library	Call number	Status	Barcode
Book	Mzumbe University Dar es Salaam Campus Library	Mzumbe University Dar es Salaam Campus Library	658.4012 PEA (Browse shelf(Opens below))	Available	U0004743

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Includes index.

Part 1: Overview of strategic management
Part 2: Strategy formulation
Part 3: Strategy implementation
Part 4: Cases

The book explains how organizations develop and implement strategies to achieve long-term goals and competitive success. It focuses on understanding the business environment, identifying organizational strengths and weaknesses, setting objectives, choosing appropriate strategies, and implementing and evaluating those strategies.

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