Consumer behavior : a Europian perspective / Michael Solomon, Gary Bamossy, Soren Askegaard and Margaret K. Hogg

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TextPublication details: Harlow: Prentice Hall, c2006Edition: 3rd edDescription: xvii, 701p. : ills. (some col.) 25cmISBN:

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Holdings
Item type	Current library	Home library	Call number	Copy number	Status	Barcode
Book	Mzumbe University-Tegeta Center Library	Mzumbe University-Tegeta Center Library	658.8342 CON (Browse shelf(Opens below))	1	Available	T0001689

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Previous	No cover image available					No cover image available		Next
Previous	658.83 BUR Marketing research	658.83 HUL Fundamentals of futures and options markets	658.83 SOL Consumer behavior : buying, having and being	658.8342 CON Consumer behavior : a Europian perspective	658.84 COU Marketing and the internet : conceptual foundations	658.84 ELE Electronic commerce 2008 : a managerial perspective	658.84 ELE Electronic commerce 2006: a managerial perspectives	Next

Includes bibliographical references and index.

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