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Marketing research : methodological foundations / Dawn Iacobucci (Author), Gilbert A. Churchill (Author) by
Material type: Text Text
Publication details: Britain : Nashville ; c 2018
Availability: Items available for loan: Mzumbe University Main Campus Library (1)Location, call number: 658.83 LAC.

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Marketing research : methodological foundations / Dawn Iacobucci and Gilbert A. Churchill by
Edition: 10th ed.
Material type: Text Text
Publication details: Australia : South-Western/Cengage learning; c2018
Availability: Items available for loan: Mzumbe University-Mbeya Campus Library (5)Location, call number: 658.8 LAC, ...

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