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Business marketing : connecting strategy, relationships, and learning / F. Robert Dwyer, John Tanner. by Series: The Irwin/McGraw-Hill series in marketing
Material type: Text Text
Publication details: Boston : Irwin/McGraw-Hill, 1999
Availability: Items available for loan: Mzumbe University Dar es Salaam Campus Library (1)Location, call number: 658.8 DWY.

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Marketing for hospitality and tourism / Philip Kotler , John Bowen , James Makens. by
Edition: 3rd ed.
Material type: Text Text
Publication details: New Delhi. : Dorling Kindersley, c1996
Availability: Items available for loan: Mzumbe University Dar es Salaam Campus Library (2)Location, call number: 658.913384791 KOT, ...